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MailChimp Icon MailChimp ODBC Driver

The MailChimp ODBC Driver is a powerful tool that allows you to connect with live data from MailChimp, directly from any applications that support ODBC connectivity.

Access MailChimp data like you would a database - read, write, and update MailChimp Lists, Campaigns, Reports, etc. through a standard ODBC Driver interface.

MailChimp Reporting and Star Schemas in OBIEE



Create a star schema that shows perspectives on MailChimp facts in real time.

The CData ODBC Driver for MailChimp is a standard database driver that can integrate real-time access to MailChimp data into your data warehouse or directly into your reporting tool. This article shows how to bypass the data warehouse and import operational MailChimp data into Oracle Business Intelligence Enterprise Edition (OBIEE).

See the knowledge base for ODBC integrations with ETL tools like Informatica PowerCenter. For an ETL solution into Oracle Warehouse Builder, use the driver with the Oracle ODBC Gateway to Access MailChimp Data as a Remote Oracle Database.

Connect to MailChimp as an ODBC Data Source

If you have not already, first specify connection properties in an ODBC DSN (data source name). This is the last step of the driver installation. You can use the Microsoft ODBC Data Source Administrator to create and configure ODBC DSNs.

You can set the APIKey to the key you generate in your account settings, or, instead of providing your APIKey, you can use the OAuth standard to authenticate the application. OAuth can be used to enable other users to access their own data. To authenticate using OAuth, you will need to obtain the OAuthClientId, OAuthClientSecret, and CallbackURL by registering an app with MailChimp.

See the "Getting Started" chapter in the help documentation for a guide to using OAuth.

When you configure the DSN, you may also want to set the Max Rows connection property. This will limit the number of rows returned, which is especially helpful for improving performance when designing reports and visualizations.

Import MailChimp Metadata

Follow the steps below to use the OBIEE Client Tools to import MailChimp metadata into an OBIEE repository. You can then integrate MailChimp data into your business models.

  1. Open the Administration Tool and click File -> New Repository.

  2. In the Connection Type menu, select ODBC 3.5 and select the CData DSN.
  3. Select the metadata types you want to import under the Relational Sources option and then select MailChimp tables.
You can now create star schemas based on MailChimp tables: