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October 08, 2021

Connecting Sales & Marketing Ops with Real-Time Analytics

by Haley Burton

Connecting Sales Marketing Ops with Real-Time Analytics The marketing technology (Martech) space is vast and expanding rapidly. The marketing landscape has more than 2,000 vendors, and that number continues to grow each year. According to a Chiefmartec article, the marketing technology lan...

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September 07, 2021

Crossing the Firewall: Connecting Cloud, Hybrid Cloud, & On-Premises Data

by Haley Burton

Crossing the Firewall: Connecting Cloud, Hybrid Cloud, On-Premises Data While there are many reasons for cloud migration, most organizations migrating to the cloud continue to retain some of their existing on-premises applications and data, adopting a hybrid approach. In fact, according to...

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September 01, 2021

Solving Data Proliferation and Connectivity Challenges for BI & Analytics

by Haley Burton

Solving Data Proliferation and Connectivity Challenges for BI Analytics Data is the key to digitally transforming your organization. Modern business leaders are chasing the promise of illuminated decision-making models and a deep understanding of their customers. Organizations therefore ne...

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August 05, 2021

Connectivity Powers Modern Data Management

by Haley Burton

The challenges of the past year have had far-reaching impacts on businesses worldwide. Organizations have been forced to become far more flexible and adapt to significant changes in workforce, distribution channels, and general operations. Despite this, or perhaps because of it, data and ...

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August 04, 2021

Getting More from Your Multidimensional Data & Analytics Services

by Jerod Johnson

Getting More from Your Multidimensional Data Analytics Services As data becomes more complex, organizations are increasingly adopting multidimensional data solutions to drive deeper analytics and gain actionable insights across the business. Multidimensional data boasts the benefits of gro...

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July 23, 2021

Support DataOps Agility with Data APIs

by Eric Madariaga

Data fragmentation has become a major roadblock for many enterprises on their journey to digital transformation. Gaining business insights from data is more crucial than ever, but as cloud-based infrastructure that data has become more decentralized and difficult to manage. Data virtualiz...

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July 22, 2021

Reverse ETL with Salesforce and SQL Server

by Haley Burton

As data usage grows many organizations turn to data warehousing in order to consolidate data for analytics, reporting, governance and decision support. Modern warehousing solutions are flexible, faster, more scalable, and more economical than ever before. But data warehousing is not witho...

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June 25, 2021

Data Integration vs. Data Virtualization

by Alex Pauncz

Data is the lifeblood of the modern organization, supporting mission-critical enterprise initiatives ranging from artificial intelligence to custom application development and in-depth analytics. The typical large-scale enterprise generates more than a petabyte of new data each year and l...

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June 08, 2021

World of Data Series Part 3: Analyzing and Actioning Data

by Haley Burton

Access to accurate data is only one part of the equation to making that data actionable. Only when analytics is at the forefront of your strategy will you be able to drive business outcomes using your data The ability to make sense of the data you have on hand and turn it into actionable ...

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