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December 15, 2021
Support for Change Data Capture-based Data Replication
Change Data Capture (CDC) is a proven data integration pattern to track when and which changes occur in data, then alert other systems services that must respond to those changes. Change data capture helps maintain consistency and functionality across all systems that rely on data. Many d...
November 29, 2021
Extend SQL Server with Real-Time Cloud Data Connectivity
SQL Server has long been the data hub of choice for IT teams. In fact, a recent survey of 10,000 customers conducted by CData found 75% of organizations rely on SQL Server as their operational database to run their businesses. According to a recent study conducted by Deloitte, 68 percent ...
October 27, 2021
A Practical Guide to Migrating Your Marketing Automation Platform
It's no secret that marketing automation platforms such as ActiveCampaign and Mailchimp help businesses improve lead generation, grow marketing ROI, and increase overall growth. According to a Nucleus Research report , marketing automation drives a 14.5% increase in sales productivity and...
October 27, 2021
Gaining a 360 Degree View of Your Customer Data
In a recent post, we shared how, while marketing automation platforms can help businesses grow, migrating to new platforms is often a headache. CData SSIS Tasks allow businesses to easily move contacts, leads, and customers from one marketing platform to another. Often, organizations use ...
October 14, 2021
New CData Sync Clustering Boosts Pipeline Performance
Data is everywhere, and more of it is hosted in the cloud, locked behind APIs than ever before. Over 24,000 public APIs are available today, with over a thousand added each year. These APIs represent an application or data set organizations use to maintain their business and drive growth....
October 08, 2021
Connecting Sales & Marketing Ops with Real-Time Analytics
Connecting Sales Marketing Ops with Real-Time Analytics The marketing technology (Martech) space is vast and expanding rapidly. The marketing landscape has more than 2,000 vendors, and that number continues to grow each year. According to a Chiefmartec article, the marketing technology lan...
September 27, 2021
New Workday Connectivity Released
Workday is a cloud-based HR and enterprise planning system designed to help organizations gain insights into their most important asset – their people. Workday enables organizations to dig into operations, evaluate talent trends, support teams with mentoring learning plants, and understan...
September 23, 2021
Drivers in Focus Part 2: Streamline HR & Finance through Collaboration
Drivers in Focus Part 2: Streamline HR Finance through Collaboration In the first part of our Drivers in Focus series on collaboration software, we highlighted the value in connecting to your collaboration data for reporting and analytics on marketing and customer success efforts. In our s...
September 17, 2021
Drivers in Focus Part 1: Collaboration Tools for Empowered Marketing & Customer Success
Drivers in Focus Part 1: Collaboration Tools for Empowered Marketing Customer Success Collaboration technology has become increasingly vital to successful businesses operations – especially in today's world of remote work. Collaboration software helps organizations improve data and project...
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Cloud & API Connectivity
OEM & Custom Drivers