Explore Geographical Relationhips in YouTube Analytics Data with Power Map





YouTube Analytics ODBC Driver

YouTube Analytics ODBC Driver は、ODBC 接続をサポートするさまざまなアプリケーションからYouTube Analytics のリアルタイムデータ連携を実現するパワフルなツールです。

YouTube Analytics のTraffic、Sources、Demographics、Subscribers などのデータに標準ODBC ドライバーでアクセス。

Create data visualizations with YouTube Analytics data in Power Map.

The CData ODBC Driver for YouTube Analytics is easy to set up and use with self-service analytics solutions like Power BI: Microsoft Excel provides built-in support for the ODBC standard. This article shows how to load the current YouTube Analytics data into Excel and start generating location-based insights on YouTube Analytics data in Power Map.

Create an ODBC Data Source for YouTube Analytics

To connect to YouTube Analytics data, your application will use connection properties defined in the data source name (DSN).

Below is a typical connection string:


You can configure the DSN in the built-in Microsoft ODBC Data Source Administrator. This is the last step of the driver installation. See the "Getting Started" chapter in the help documentation for a guide to use the Microsoft ODBC Data Source Administrator to create and configure a DSN for YouTube Analytics data.

Import YouTube Analytics Data into Excel

You can import data into Power Map either from an Excel spreadsheet or from Power Pivot. For a step-by-step guide to use either method to import YouTube Analytics data, see the "Using the ODBC Driver" section in the help documentation.

Geocode YouTube Analytics Data

After importing the YouTube Analytics data into an Excel spreadsheet or into PowerPivot, you can drag and drop YouTube Analytics entities in Power Map. To open Power Map, click any cell in the spreadsheet and click Insert -> Map.

In the Choose Geography menu, Power Map detects the columns that have geographic information. In the Geography and Map Level menu in the Layer Pane, you can select the columns you want to work with. Power Map then plots the data. A dot represents a record that has this value. When you have selected the geographic columns you want, click Next.

Select Measures and Categories

You can then simply select columns: Measures and categories are automatically detected. The available chart types are Stacked Column, Clustered Column, Bubble, Heat Map, and Region.