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Use the CData JDBC Driver for Adobe Analytics in MicroStrategy Web

Connect to Adobe Analytics data in MicroStrategy Web using the CData JDBC Driver for Adobe Analytics.

MicroStrategy is an analytics and mobility platform that enables data-driven innovation. When you pair MicroStrategy with the CData JDBC Driver for Adobe Analytics, you gain database-like access to live Adobe Analytics data from MicroStrategy, expanding your reporting and analytics capabilities. In this article, we walk through adding Adobe Analytics as an external data source in MicroStrategy Web and creating a simple visualization of Adobe Analytics data.

The CData JDBC driver offers unmatched performance for interacting with live Adobe Analytics data in MicroStrategy due to optimized data processing built into the driver. When you issue complex SQL queries from MicroStrategy to Adobe Analytics, the driver pushes supported SQL operations, like filters and aggregations, directly to Adobe Analytics and utilizes the embedded SQL engine to process unsupported operations (often SQL functions and JOIN operations) client-side. With built-in dynamic metadata querying, you can visualize and analyze Adobe Analytics data using native MicroStrategy data types.

Connect to and Visualize Adobe Analytics Data using MicroStrategy Web

You can connect to Adobe Analytics in MicroStrategy Web by adding a data source based on the CData JDBC Driver for Adobe Analytics.* Before you begin, you will need install the JDBC Driver for Adobe Analytics on the machine hosting the MicroStrategy Intelligence Server that your instance of MicroStrategy Web is connected to. Once you have created a data source you can build dynamic visualizations of Adobe Analytics data in MicroStrategy Web.

  1. Open MicroStrategy Web and select your project.
  2. Click Add External Data, select Databases, and use Select Tables as the Import Option.
  3. In the Import from Tables wizard, click to add a new Data Source.
  4. Select Generic in the Database menu and select Generic DBMS in the Version menu.
  5. Click the link to show the connection string and opt to edit the connection string. In the Driver menu, select MicroStrategy Cassandra ODBC Driver (MicroStrategy requires a certified driver to interface through JDBC, the actual driver will not be used).
  6. Set the connection string to the following: JDBC;MSTR_JDBC_JAR_FOLDER=PATH\TO\JAR\;DRIVER=cdata.jdbc.adobeanalytics.AdobeAnalyticsDriver;URL={jdbc:adobeanalytics:GlobalCompanyId=myGlobalCompanyId; RSID=myRSID; OAuthClientId=myOauthClientId; OauthClientSecret=myOAuthClientSecret; CallbackURL=myCallbackURL;};

    Adobe Analytics uses the OAuth authentication standard. To authenticate using OAuth, you will need to create an app to obtain the OAuthClientId, OAuthClientSecret, and CallbackURL connection properties. See the "Getting Started" section of the help documentation for a guide.

    Retrieving GlobalCompanyId

    GlobalCompanyId is a required connection property. If you do not know your Global Company ID, you can find it in the request URL for the users/me endpoint on the Swagger UI. After logging into the Swagger UI Url, expand the users endpoint and then click the GET users/me button. Click the Try it out and Execute buttons. Note your Global Company ID shown in the Request URL immediately preceding the users/me endpoint.

    Retrieving Report Suite Id

    Report Suite ID (RSID) is also a required connection property. In the Adobe Analytics UI, navigate to Admin -> Report Suites and you will get a list of your report suites along with their identifiers next to the name.

    After setting the GlobalCompanyId, RSID and OAuth connection properties, you are ready to connect to Adobe Analytics.

    Built-in Connection String Designer

    For assistance in constructing the JDBC URL, use the connection string designer built into the Adobe Analytics JDBC Driver. Either double-click the JAR file or execute the jar file from the command-line.

    java -jar cdata.jdbc.adobeanalytics.jar

    Fill in the connection properties and copy the connection string to the clipboard.

    When you configure the JDBC URL, you may also want to set the Max Rows connection property. This will limit the number of rows returned, which is especially helpful for improving performance when designing reports and visualizations.

  7. Right-click on the new data source, and choose Edit catalog options.
  8. Edit the SQL Statement to SELECT * FROM SYS_SCHEMAS to read the metadata from the JDBC Driver.
  9. Select the new data source to view the available tables. You may need to manually click the search icon in the Available Tables section to see the tables.
  10. Drag tables into the pane to import them. Note: Since we create a live connection, we can import whole tables and utilize the filtering and aggregation features native to the MicroStrategy products to customize our datasets.
  11. Click Finish, choose to the option to connect live, save the query, and choose the option to create a new dossier. Live connections are possible and effective, thanks to high-performance data processing native to CData JDBC drivers.
  12. Choose a visualization, choose fields to display and apply any filters to create a new visualization of Adobe Analytics data. Data types are discovered automatically through dynamic metadata discovery. Where possible, the complex queries generated by the filters and aggregations will be pushed down to Adobe Analytics, while any unsupported operations (which can include SQL functions and JOIN operations) will be managed client-side by the CData SQL engine embedded in the driver.
  13. Once you have finished configuring the dossier, click File -> Save.

Using the CData JDBC Driver for Adobe Analytics in MicroStrategy Web, you can easily create robust visualizations and reports on Adobe Analytics data. Read our other articles on connecting to Adobe Analytics in MicroStrategy and connecting to Adobe Analytics in MicroStrategy Desktop for more examples.


Note: Connecting using a JDBC Driver requires a 3- or 4-Tier Architecture.