Build Google Campaign Manager Visualizations in Tableau Online

Ready to get started?

Learn more or sign up for a free trial:

CData Connect



Use CData Connect Cloud to create a virtual MySQL Database for Google Campaign Manager data and build visualizations in Tableau Online.

Tableau Online is an analytics platform fully hosted in the cloud. When paired with CData Connect Cloud, you get instant, cloud-to-cloud access to Google Campaign Manager data for visualizations, dashboards, and more. This article shows how to create a virtual database for Google Campaign Manager and build visualizations from Google Campaign Manager data in Tableau Online.

CData Connect Cloud provides a pure MySQL, cloud-to-cloud interface for Google Campaign Manager, allowing you to easily build visualizations from live Google Campaign Manager data in Tableau Online without installing connectors or publishing worksheets and data sources from Tableau Desktop. As you build visualizations, Tableau Online generates SQL queries to gather data. Using optimized data processing out of the box, CData Connect Cloud pushes all supported SQL operations (filters, JOINs, etc) directly to Google Campaign Manager, leveraging server-side processing to quickly return Google Campaign Manager data.

Create a Virtual MySQL Database for Google Campaign Manager Data

CData Connect Cloud uses a straightforward, point-and-click interface to connect to data sources and generate APIs.

  1. Login to Connect Cloud and click Databases.
  2. Select "Google Campaign Manager" from Available Data Sources.
  3. Enter the necessary authentication properties to connect to Google Campaign Manager.

    Google Campaign Manager uses the OAuth authentication standard. The data provider facilitates OAuth in various ways as described below. The following OAuth flow requires the authenticating user to interact with DoubleClick Campaign Manager, using the browser. You can also use a service account to authenticate.

    For authentication guides, see the Getting Started section of the data provider help documentation.

  4. Click Test Database.
  5. Click Privileges -> Add and add the new user (or an existing user) with the appropriate permissions.

With the virtual database created, you are ready to build visualizations in Tableau Online.

Visualize Live Google Campaign Manager Data in Tableau Online

The steps below outline creating a new data source in Tableau Online based on the virtual Google Campaign Manager database in Connect Cloud and building a simple visualization from the data.

  1. Log into Tableau Online, select a project, and create a new workbook.
  2. In the new workbook, choose the MySQL Connector from the data wizard and fill in the values for your Connect Cloud instance.
  3. Select your newly created database and the table(s) you wish to visualize (defining relationships for JOINed tables as needed).
  4. Select Dimensions and Measures and configure your visualization.

SQL Access to Google Campaign Manager Data from Cloud Applications

At this point, you have a direct, cloud-to-cloud connection to live Google Campaign Manager data from your Tableau Online workbook. You can create new visualizations, build dashboards, and more, with no need to publish data sources and workbooks from Tableau Desktop. For more information on gaining SQL access to data from more than 100 SaaS, Big Data, and NoSQL sources from cloud applications like Tableau Online, refer to our Connect Cloud page.