Build Interactive Dashboards from HubSpot Data in Amazon QuickSight

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CData Connect Server


Create a virtual MySQL database for HubSpot data in CData Connect Server and import HubSpot data into Amazon QuickSight SPICE to build interactive dashboards.

Did You Know?

HubSpot is supported in CData Connect Cloud! Our Data Connectivity as a Service provides a richer, cloud-to-cloud integration with your HubSpot data.

Check out the updated integration guide here: Build Interactive Dashboards from HubSpot Data in Amazon QuickSight


Amazon QuickSight allows users to build interactive dashboards in the cloud. When paired with CData Connect Server, you get direct access to HubSpot data for visualizations, dashboards, and more. This article shows how to create a virtual database for HubSpot in Connect Server and build dashboards in Amazon QuickSight with access to HubSpot data.

CData Connect Server provides a pure MySQL interface for HubSpot, allowing you to easily build visualizations from HubSpot data in Amazon QuickSight. By importing your HubSpot data into the Amazon QuickSight "Super-fast, Parallel, In-memory Calculation Engine" (SPICE), you can leverage the powerful data processing features of the Amazon ecosystem to build responsive dashboards. And with the ability to schedule refreshes of the data stored in SPICE, you control how up-to-date your dashboards are.

Create a Virtual MySQL Database for HubSpot Data

CData Connect Server uses a straightforward, point-and-click interface to connect to data sources and generate APIs.

  1. Login to Connect Server and click Databases.
  2. Select "HubSpot" from Available Data Sources.
  3. HubSpot uses OAuth to authenticate. Click Test Database to authenticate with HubSpot.
  4. Click Privileges -> Add and add the new user (or an existing user) with the appropriate permissions.

With the virtual database created, you are ready to build visualizations in Amazon QuickSight.

Import HubSpot Data into SPICE and Create Interactive Dashboards

The steps below outline creating a new data set based on the virtual HubSpot database in Connect Server, importing the dataset into SPICE, and building a simple visualization from the data.

  1. Log into Amazon QuickSight and click "Manage data."
  2. Click "New data set," select MySQL as the data source, configure the connection to your Connect Server instance, and click "Create data source."
  3. Select a table to visualize (or submit a custom SQL query for your data).
  4. Click "Edit/Preview data" to customize the data set.
  5. Select "Import to SPICE for quicker analytics" and click "Visualize."
  6. Select fields to visualize and a visual type.

Schedule Refreshes for SPICE Data Sets

QuickSight users can schedule refreshes for data sets that are imported into SPICE, ensuring that data being analyzed is only as old as the most recent refresh.

  1. Navigate to the QuickSight home page.
  2. Click "Manage data."
  3. Select the data set you wish to refresh.
  4. Click "Schedule refresh."
  5. Click Create, configure the refresh settings (time zone, repeat frequency, and starting datetime), and click Create.

SQL Access to HubSpot Data from Applications

At this point, you have a direct connection to HubSpot data from your Amazon QuickSight dashboard. You can create new visualizations, build interactive dashboards, and more. For more information on gaining SQL access to data from more than 100 SaaS, Big Data, and NoSQL sources from applications like Amazon QuickSight, refer to our Connect Server page.