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Integrate Live Salesforce Marketing Data into Custom Business Apps Built in PowerApps

Use the CData Cloud Hub to create a virtual SQL Server Database for Salesforce Marketing data and integrate live Salesforce Marketing data into apps built in Microsoft PowerApps.

PowerApps is a service for building and using custom business apps that connect to your data and work across the web and mobile — without the time and expense of custom software development. When paired with the CData Cloud Hub, you get instant, cloud-to-cloud access to Salesforce Marketing data from the apps you build using PowerApps. This article shows how to connect the Cloud Hub from PowerApps and build an app based on live Salesforce Marketing data.

The CData Cloud Hub provides a pure SQL, cloud-to-cloud interface for Salesforce Marketing, allowing you to easily integrate with live Salesforce Marketing data in PowerApps — without replicating the data. The CData Cloud Hub looks exactly like a SQL Server database to PowerApps and uses optimized data processing out of the box to push all supported SQL operations (filters, JOINs, etc) directly to Salesforce Marketing, leveraging server-side processing to quickly return Salesforce Marketing data.

Create a Virtual SQL Database for Salesforce Marketing Data

CData Cloud Hub uses a straightforward, point-and-click interface to connect to data sources and generate APIs.

  1. Login to Cloud Hub and click Databases.
  2. Select "Salesforce Marketing" from Available Data Sources.
  3. Enter the necessary authentication properties to connect to Salesforce Marketing.

    Authenticating to the Salesforce Marketing Cloud APIs

    Set the User and Password to your login credentials, or to the credentials for a sandbox user if you are connecting to a sandbox account.

    Connecting to the Salesforce Marketing Cloud APIs

    By default, the data provider connects to production environments. Set UseSandbox to true to use a Salesforce Marketing Cloud sandbox account.

    The default Instance is s7 of the Web Services API; however, if you use a different instance, you can set Instance.

  4. Click Test Database.
  5. Click Privileges -> Add and add the new user (or an existing user) with the appropriate permissions.

Connecting to the CData Cloud Hub

To use the Cloud Hub to integrate Salesforce Marketing data into your PowerApps, you need a new SQL Server connection:

  1. Log in to PowerApps
  2. Click Data -> Connections -> New connection
  3. Select SQL Server
  4. In the connection wizard:

    • Choose to connect directly
    • Set SQL server name to the address of your Cloud Hub instance (myinstance.cdatacloud.net)
    • Set SQL database name to the name of the virtual Salesforce Marketing database you created earlier (like salesforcemarketingdb)
    • Set the Username and Password and click Create

Building a Data-Centric App for Salesforce Marketing Data

With the connection to the Cloud Hub configured, you are ready to integrate live Salesforce Marketing data into the apps you build in PowerApps.

  1. Log in to PowerApps
  2. Click Create, hover over "Start from data" and click Make this app
  3. Select the SQL Server connection you created
  4. Search for or choose a table to work with
  5. Click Connect
  6. Customize the newly created app just like you would any other, including changing the layout and setting the fields exposed in BrowseScreen, DetailScreen, and EditScreen

At this point, you have an app with read and write access to live Salesforce Marketing data that you can save and publish for use within your organization.

SQL Access to Salesforce Marketing Data from Cloud Applications

Now you have a direct connection to live Salesforce Marketing data from Microsoft PowerApps. You can create more connections and apps to drive business — all without replicating Salesforce Marketing data.

To get SQL data access to 100+ SaaS, Big Data, and NoSQL sources directly from your cloud applications, see the CData Cloud Hub.