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Salesforce Marketing Cloud Icon Salesforce Marketing ODBC Driver

The Salesforce Marketing Cloud ODBC Driver is a powerful tool that allows you to connect with live Salesforce Marketing Cloud, directly from any applications that support ODBC connectivity.

Access Salesforce Marketing Cloud like you would a database - read, write, and update Accounts, Emails, Lists, Subscribers, etc. through a standard ODBC Driver interface.

Build a Simple VCL Application for Salesforce Marketing Data



How to build a simple VCL Application to view Salesforce Marketing data in RAD Studio using the CData ODBC Driver for Salesforce Marketing.

Embarcadero RAD Studio provides a development environment for Delphi and C++Builder applications. With the CData ODBC Driver for Salesforce Marketing, you gain access to live Salesforce Marketing data within RAD Studio, abstracting the data into tables, views, and stored procedures that can be used to retrieve and update Salesforce Marketing data. This article will walk through connecting to Salesforce Marketing and creating a simple VCL application with the Form Designer.

Create a Connection to Salesforce Marketing Data

If you have not already, first specify connection properties in an ODBC DSN (data source name). This is the last step of the driver installation. You can use the Microsoft ODBC Data Source Administrator to create and configure ODBC DSNs.

Authenticating to the Salesforce Marketing Cloud APIs

Set the User and Password to your login credentials, or to the credentials for a sandbox user if you are connecting to a sandbox account.

Connecting to the Salesforce Marketing Cloud APIs

By default, the data provider connects to production environments. Set UseSandbox to true to use a Salesforce Marketing Cloud sandbox account.

The default Instance is s7 of the Web Services API; however, if you use a different instance, you can set Instance.

You can then follow the steps below to use the Data Explorer to create a FireDAC connection to Salesforce Marketing data.

  1. In a new VCL Forms application, expand the FireDAC node in the Data Explorer.
  2. Right-click the ODBC Data Source node in the Data Explorer.
  3. Click Add New Connection.
  4. Enter a name for the connection.
  5. In the FireDAC Connection Editor that appears, set the DataSource property to the name of the ODBC DSN for Salesforce Marketing.

Create VCL Applications with Connectivity to Salesforce Marketing Data

Follow the procedure below to start executing queries to Salesforce Marketing data from a simple VCL application that displays the results of a query in a grid.

  1. Drop a TFDConnection component onto the form and set the following properties:

    • ConnectionDefName: Select the FireDAC connection to Salesforce Marketing data.
    • Connected: Select True from the menu and, in the dialog that appears, enter your credentials.
  2. Drop a TFDQuery component onto the form and set the properties below:

    • Connection: Set this property to the TFDConnection component, if this component is not already specified.
    • SQL: Click the button in the SQL property and enter a query. For example:

      SELECT Id, Status FROM Subscriber
    • Active: Set this property to true.
  3. Drop a TDataSource component onto the form and set the following property:

    • DataSet: In the menu for this property, select the name of the TFDQuery component.
  4. Drop a TDBGrid control onto the form and set the following property:

    • DataSource: Select the name of the TDataSource.
  5. Drop a TFDGUIxWaitCursor onto the form — this is required to avoid a run-time error.

You now have an executable application that displays the results of the SQL Query set in the TFDQuery object.