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The Bing Ads ODBC Driver is a powerful tool that allows you to connect with live data from Bing Ads, directly from any applications that support ODBC connectivity.

Access Bing Ads data like you would a database - access all kinds of real-time performance and analysis data through a standard ODBC Driver interface.

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How to Query Bing Ads Data in MySQL Workbench


Execute MySQL queries against live Bing Ads data from MySQL Workbench.

You can use the SQL Gateway from the ODBC Driver for Bing Ads to query Bing Ads data through a MySQL interface. Follow the procedure below to start the MySQL remoting service of the SQL Gateway and work with live Bing Ads data in MySQL Workbench.

Connect to Bing Ads Data

If you have not already done so, provide values for the required connection properties in the data source name (DSN). You can use the built-in Microsoft ODBC Data Source Administrator to configure the DSN. This is also the last step of the driver installation. See the "Getting Started" chapter in the help documentation for a guide to using the Microsoft ODBC Data Source Administrator to create and configure a DSN.

The Bing Ads APIs use the OAuth 2 standard. To authenticate, you will need valid Bing Ads OAuth credentials and you will need to obtain a developer token. See the Getting Started section in the Bing Ads data provider help documentation for an authentication guide.

Configure the SQL Gateway

See the SQL Gateway Overview to set up connectivity to Bing Ads data as a virtual MySQL database. You will configure a MySQL remoting service that listens for MySQL requests from clients. The service can be configured in the SQL Gateway UI.

Creating a MySQL Remoting Service in SQL Gateway (Salesforce is shown)

Query Bing Ads from MySQL Workbench

The steps below outline connecting to the virtual Bing Ads database created in the SQL Gateway from MySQL Workbench and issuing basic queries to work with live Bing Ads data.

Connect to Bing Ads through the SQL Gateway

  1. In MySQL Workbench, click to add a new MySQL connection.
  2. Name the connection (CData SQL Gateway for Bing Ads).
  3. Set the Hostname, Port, and Username parameters to connect to the SQL Gateway.
  4. Click Store in Vault to set and store the password.
  5. Click Test Connection to ensure the connection is configured properly and click OK.

Query Bing Ads Data

  1. Open the connection you just created (CData SQL Gateway for Bing Ads).
  2. Click File -> New Query Tab.
  3. Write a SQL query to retrieve Bing Ads data, like SELECT * FROM `CData BingAds Sys`.AdGroups;

With access to live Bing Ads data from MySQL Workbench, you can easily query and update Bing Ads, just like you would a MySQL database. Get started now with a free, 30-day trial of the CData ODBC Driver for Bing Ads and the CData SQL Gateway.