Google Analytics Power BI Connector

Easily connect Microsoft Power BI with live Google Analytics data for up-to-date visual analysis and reporting.

  • Real-Time Data Access (DirectQuery)
  • Full Metadata Discovery
  • Robust SQL-92 Support

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Connect Microsoft Power BI to Google Analytics

Our Power BI Connectors support a new era of real-time analytics. The Google Analytics Connector for Power BI has been engineered and optimized for live access to Google Analytics data.

Full Metadata Discovery

The Google Analytics Connector exposes rich metadata, critical for automated data exploration and discovery. Includes intelligent rowscan, type detection, relationship exploration and support for unstructured data.

Robust SQL-92 Engine

Built on a rich SQL-92 engine with support for bulk operations, push-down, client functions, and aggregation, our connectors seamlessly handle even the most complex queries from modern BI & Reporting.

Unmatched Performance

With optimized performance down to the socket level, our connectors offer unmatched performance. Read and write speeds over twice as fast as other SaaS, NoSQL & Big Data connectivity solutions.

Complex Query Processing

The CData Google Analytics Connector contains an embedded SQL Engine that pushes supported SQL operations to the data source and processes unsupported operations client-side (Query Folding).

  • Issue complex queries using SQL-92 compliant operations and clauses.
  • Leverage server-side data processing for supported operations.
  • Build new relationships and custom datasets.

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High-Performance Data Delivery

Our Google Analytics Power BI Connector is capable of delivering exceptional real-time data access. All of our Power BI Connectors are based on a highly-efficient query engine that has been optimized down to the socket level with streaming and compression capabilities.

  • Enable real-time analytics through unmatched data processing.
  • Request data as quickly as possible using server-side paging and bulk capabilities.

Frequent Google Analytics Power BI Connectivity questions

Common questions about integrating Google Analytics with Microsoft Power BI.

Google Analytics doesn't natively integrate with Power BI, but CData Power BI Connectors for Google Analytics enable seamless Google Analytics analytics and reporting. Our connectors provide real-time, direct access to Google Analytics data in Power BI, allowing you to build dynamic dashboards without complex ETL processes. With CData, you get secure, high-performance connectivity for better insights.

Moving data from Google Analytics to Power BI doesn't have to be difficult. The Google Analytics Power BI Connector enables real-time, direct Power BI Google Analytics connectivity, eliminating complex ETL.

How It Works

  • Install the PowerBI Google Analytics connector and open Power BI Desktop.
  • Connect via Get Data > More > CData Google Analytics using your credentials to connect Google Analytics and Power BI.
  • Access live data, run SQL queries, and build dynamic dashboards.
  • Publish reports to Power BI Service for seamless sharing.

That's all there is to it. With secure, high-performance Power BI Google Analytics integration, CData simplifies Google Analytics bi, analytics and reporting. For more information, read the Power BI Google Analytics Connector getting started guide.

The CData Google Analytics Connector offers key advantages for seamless Google Analytics Power BI integration:

  • Google Analytics Real-Time Analytics (DirectQuery): Live, direct query access to Google Analytics data in Power BI eliminates extracts and refreshes. This is especially powerful for working with large Google Analytics datasets, as it allows you to analyze massive amounts of data without the limitations of in-memory processing. DirectQuery ensures your reports always reflect the latest Google Analytics information.
  • Performance & Scalability: Optimized queries ensure fast data retrieval and handle growing data volumes efficiently. Even with massive datasets, the CData connectors make Google Analytics PowerBI integration fast and reliable.
  • Comprehensive Data Access: The Google Analytics BI connector provides comprehensive access to Google Analytics Data and Google Analytics metadata, empowering you to understand the structure of your data and build more robust and accurate reports. This deep Google Analytics metadata integration simplifies data discovery and ensures your Power BI reports accurately reflect the meaning and context of your Google Analytics data.
  • Enterprise-Grade Security: The Google Analytics PowerBI connector supports modern security standards and enterprise authentication methods, making it easier to comply with security policies.

Ultimately, the Google Analytics to Power BI connector delivers fast, secure, and customizable access to Google Analytics in Power BI for analytics and reporting.

Yes, all of our connectors support connecting Microsoft Power BI and Google Analytics integration from Power BI Service by using the Microsoft Power BI Gateway. Instructions for installing and configuring the Power BI Gateway are available in the online Google Analytics help file.

Alternatively, for customers unable to use the Microsoft Power BI Gateway should consider the CData Connect Cloud Power BI Client for real-time integration with Google Analytics. With CData Connect Cloud, there is no need to install individual connectors in order to connect Power BI to Google Analytics. Easily build visualizations in Power BI that are powered by live data, without installing any new software or 3rd party connectors.

Find out more about connecting Google Analytics to Power BI Service.

The current connector supports Google Analytics 4 to Power BI integration. The PowerBI GA4 Connector provides comprehensive access to all of the Google Analytics measures and dimensions needed for Power BI GA4 integration. In addition, the Google Analytics connector supports a wide number of preconfigured views that dramatically simplify common marketing analytics reporting.

All of the CData Power BI Connectors for PowerBI Google Analytics integration are freely available for download online. A 30-day trial of the Google Analytics Connector download can be found alongside other supported Google Analytics integration technologies like ODBC, JDBC, ADO.NET, SQL Server SSIS, and more.

Download the Google Analytics Connector


Building custom dashboards & reports that connect with live Google Analytics data has never been easier. Download the CData Power BI Connector for Google Analytics now, and get connected.


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