Connect to Google Analytics Data in RapidMiner

This article shows how you can easily integrate the CData JDBC driver for Google Analytics into your processes in RapidMiner. This article uses the CData JDBC Driver for Google Analytics to transfer Google Analytics data to a process in RapidMiner.

Connect to Google Analytics in RapidMiner as a JDBC Data Source

You can follow the procedure below to establish a JDBC connection to Google Analytics:

1. Add a new database driver for Google Analytics: Click Connections -> Manage Database Drivers.
2. In the resulting wizard, click the Add button and enter a name for the connection.
3. Enter the prefix for the JDBC URL: jdbc:googleanalytics:
4. Enter the path to the cdata.jdbc.googleanalytics.jar file, located in the lib subfolder of the installation directory.
5. Enter the driver class: cdata.jdbc.googleanalytics.GoogleAnalyticsDriver
6. Create a new Google Analytics connection: Click Connections -> Manage Database Connections.
7. Enter a name for your connection.
8. For Database System, select the Google Analytics driver you configured previously.
9. Enter your connection string in the Host box.

   Google uses the OAuth authentication standard. To access Google APIs on behalf on individual users, you can use the embedded credentials or you can register your own OAuth app.

   OAuth also enables you to use a service account to connect on behalf of users in a Google Apps domain. To authenticate with a service account, you will need to register an application to obtain the OAuth JWT values.

   In addition to the OAuth values, set Profile to the profile you want to connect to. This can be set to either the Id or website URL for the Profile. If not specified, the first Profile returned will be used.

   Built-in Connection String Designer

   For assistance in constructing the JDBC URL, use the connection string designer built into the Google Analytics JDBC Driver. Either double-click the JAR file or execute the jar file from the command-line.

   java -jar cdata.jdbc.googleanalytics.jar

   Fill in the connection properties and copy the connection string to the clipboard.

   A typical connection string is below:

   Profile=MyProfile;InitiateOAuth=GETANDREFRESH
10. Enter your username and password if necessary.

You can now use your Google Analytics connection with the various RapidMiner operators in your process. To retrieve Google Analytics data, drag the Retrieve operator from the Operators view. With the Retrieve operator selected, you can then define which table to retrieve in the Parameters view by clicking the folder icon next to the "repository entry." In the resulting Repository Browser, you can expand your connection node to select the desired example set.

Finally, wire the output to the Retrieve process to a result, and run the process to see the Google Analytics data.