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Access Live Marketo Data in TIBCO Data Virtualization

Use the CData TIBCO DV Adapter for Marketo to create a Marketo data source in TIBCO Data Virtualization Studio and gain access to live Marketo data from your TDV Server.

TIBCO Data Virtualization (TDV) is an enterprise data virtualization solution that orchestrates access to multiple and varied data sources. When paired with the CData TIBCO DV Adapter for Marketo, you get federated access to live Marketo data directly within TIBCO Data Virtualization. This article walks through deploying an adapter and creating a new data source based on Marketo.

With built-in optimized data processing, the CData TIBCO DV Adapter offers unmatched performance for interacting with live Marketo data. When you issue complex SQL queries to Marketo, the adapter pushes supported SQL operations, like filters and aggregations, directly to Marketo. Its built-in dynamic metadata querying allows you to work with and analyze Marketo data using native data types.

Deploy the Marketo TIBCO DV Adapter

  1. In a console, navigate to the bin folder in the TDV Server installation directory. If there is a current version of the adapter installed, you will need to undeploy it.

    .\server_util.bat -server localhost -user admin -password ******** -undeploy -version 1 -name Marketo
    
  2. Extract the CData TIBCO DV Adapter to a local folder and deploy the JAR file (tdv.marketo.jar) to the server from the extract location.

    .\server_util.bat -server localhost -user admin -password ******** -deploy -package /PATH/TO/tdv.marketo.jar
    

You may need to restart the server to ensure the new JAR file is loaded properly, which can be accomplished by running the composite.bat script located at: C:\Program Files\TIBCO\TDV Server <version>\bin. Note that reauthenticating to the TDV Studio is required after restarting the server.

Sample Restart Call

.\composite.bat monitor restart
Once you deploy the adapter, you can create a new data source in TDV Studio for Marketo.

Create a Marketo Data Source in TDV Studio

With the CData TIBCO DV Adapter for Marketo, you can easily create a data source for Marketo and introspect the data source to add resources to TDV.

Create the Data Source

  1. Right-click on the folder you wish to add the data source to and select New -> New Data Source.
  2. Scroll until you find the adapter (e.g. Marketo) and click Next.
  3. Name the data source (e.g. CData Marketo Source).
  4. Fill in the required connection properties.

    Both the REST and SOAP APIs are supported and can be chosen by using the Schema property.

    For the REST API: The OAuthClientId, OAuthClientSecret, and RESTEndpoint properties, under the OAuth and REST Connection sections, must be set to valid Marketo user credentials.

    For the SOAP API: The UserId, EncryptionKey, and SOAPEndpoint properties, under the SOAP Connection section, must be set to valid Marketo user credentials.

    See the "Getting Started" chapter of the help documentation for a guide to obtaining these values.

  5. Click Create & Close.

Introspect the Data Source

Once the data source is created, you can introspect the data source by right-clicking and selecting Open. In the dashboard, click Add/Remove Resources and select the Tables, Views, and Stored Procedures to include as part of the data source. Click Next and Finish to add the selected Marketo tables, views, and stored procedures as resources.

After creating and introspecting the data source, you are ready to work with Marketo data in TIBCO Data Virtualization just like you would any other relational data source. You can create views, query using SQL, publish the data source, and more.