PowerShell Scripting to Replicate Salesforce Marketing Data to MySQL

The CData Cmdlets for Salesforce Marketing offer live access to Salesforce Marketing data from within PowerShell. Using PowerShell scripts, you can easily automate regular tasks like data replication. This article will walk through using the CData Cmdlets for Salesforce Marketing and the CData Cmdlets for MySQL in PowerShell to replicate Salesforce Marketing data to a MySQL database.

After obtaining the needed connection properties, accessing Salesforce Marketing data in PowerShell and preparing for replication consists of four basic steps.

Authenticating to the Salesforce Marketing Cloud APIs

Set the User and Password to your login credentials, or to the credentials for a sandbox user if you are connecting to a sandbox account.

Connecting to the Salesforce Marketing Cloud APIs

By default, the data provider connects to production environments. Set UseSandbox to true to use a Salesforce Marketing Cloud sandbox account.

The default Instance is s7 of the Web Services API; however, if you use a different instance, you can set Instance.

Collecting Salesforce Marketing Data

1. Install the module:

   Install-Module SFMarketingCloudCmdlets

2. Connect to Salesforce Marketing:

   $sfmarketingcloud = Connect-SFMarketingCloud -User $User -Password $Password

3. Retrieve the data from a specific resource:

   $data = Select-SFMarketingCloud -Connection $sfmarketingcloud -Table "Subscriber"

   You can also use the Invoke-SFMarketingCloud cmdlet to execute pure SQL-92 statements:

   $data = Invoke-SFMarketingCloud -Connection $sfmarketingcloud -Query 'SELECT * FROM Subscriber WHERE EmailAddress = @EmailAddress' -Params @{'@EmailAddress'='john.doe@example.com'}

4. Save a list of the column names from the returned data.

   $columns = ($data | Get-Member -MemberType NoteProperty | Select-Object -Property Name).Name

Inserting Salesforce Marketing Data into the MySQL Database

With the data and column names collected, you are ready to replicate the data into a MySQL database.

1. Install the module:

   Install-Module MySQLCmdlets

2. Connect to MySQL, using the server address and port of the MySQL server, valid user credentials, and a specific database with the table in which the data will be replicated:

   $mysql = Connect-MySQL -User $User -Password $Password -Database $Database -Server $Server -Port $Port

3. Loop through the Salesforce Marketing data, store the values, and use the Add-MySQL cmdlet to insert the data into the MySQL database, one row at a time. In this example, the table will need to have the same name as the Salesforce Marketing resource (Subscriber) and to exist in the database.

   $data | % { $row = $_ $values = @() $columns | % { $col = $_ $values += $row.$($col) } Add-MySQL -Connection $mysql -Table "Subscriber" -Columns $columns -Values $values }

You have now replicated your Salesforce Marketing data to a MySQL database. This gives you freedom to work with Salesforce Marketing data in the same way that you work with other MySQL tables, whether that is performing analytics, building reports, or other business functions.

Notes

• Once you have connected to Salesforce Marketing and MySQL in PowerShell, you can pipe command results to perform the replication in a single line:

  Select-SFMarketingCloud -Connection $sfmarketingcloud -Table "Subscriber" | % { $row = $_ $values = @() $columns | % { $col = $_ $values += $row.$($col) } Add-MySQL -Connection $mysql -Table "Subscriber" -Columns $columns -Values $values }

• If you wish to replicate the Salesforce Marketing data to another database using another PowerShell module, you will want to exclude the Columns, Connection, and Table columns from the data returned by the Select-SFMarketingCloud cmdlet since those columns are used to help pipe data from one CData cmdlet to another:

  $columns = ($data | Get-Member -MemberType NoteProperty | Select-Object -Property Name).Name | ? {$_ -NotIn @('Columns','Connection','Table')}