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The Marketo ODBC Driver is a powerful tool that allows you to connect with live Marketo data, directly from any applications that support ODBC connectivity.

Access Marketo like you would a database - read, write, and update Leads, Opportunities, Channels, Campaigns, etc. through a standard ODBC Driver interface.

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Connect to Marketo Data in DBArtisan


Use wizards in DBArtisan to configure Marketo data as a data source.

The CData ODBC Driver for Marketo seamlessly integrates Marketo data into database management tools like DBArtisan by enabling you to access Marketo data as a database. This article shows how to create an data source for Marketo in DBArtisan and execute queries. You can then edit data visually and execute standard SQL.

Integrate Marketo Data into DBArtisan Projects

If you have not already, first specify connection properties in an ODBC DSN (data source name). This is the last step of the driver installation. You can use the Microsoft ODBC Data Source Administrator to create and configure ODBC DSNs.

Both the REST and SOAP APIs are supported and can be chosen by using the Schema property.

For the REST API: The OAuthClientId, OAuthClientSecret, and RESTEndpoint properties, under the OAuth and REST Connection sections, must be set to valid Marketo user credentials.

For the SOAP API: The UserId, EncryptionKey, and SOAPEndpoint properties, under the SOAP Connection section, must be set to valid Marketo user credentials.

See the "Getting Started" chapter of the help documentation for a guide to obtaining these values.

You can then follow the steps below to register Marketo data as a database instance in your project:

  1. In DBArtisan, click Data Source -> Register Datasource.
  2. Select Generic ODBC.
  3. Enter a name for the data source and select the DSN.
  4. Finish the wizard to connect to Marketo data. Marketo entities are displayed in the Datasource Explorer.

You can now work with Marketo data as you work with any other database. See the driver help documentation for more information on the queries supported by the Marketo API.