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Tag: Data Connectivity

January 25, 2022

Automating the Accounts Payable Process in 6 Easy Steps

by Jerod Johnson

Digital transformation across accounting brings both challenges and opportunities. With the rise of cloud-based accounting software, financial data is more valuable, in-demand, and proliferated than ever before. But amid this digital transformation, there still remain many tasks that are ...

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January 24, 2022

Driver in Focus: Simplified Data Connectivity to HubSpot

by Jerod Johnson

Organizations have more options for CRM services and platforms than ever before. Businesses can now adopt the CRM solution that best meets their needs to enable better collection, tracking, and sharing of customer and prospect engagements. But it remains challenging to access the data fro...

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January 11, 2022

Digital Transformation in Accounting Simplified with Data Connectivity

by Jerod Johnson

At CData, we talk a lot about digital transformation and cloud adoption . Amid the rise in cloud computing, more services across every industry are available in the cloud than ever before, including accounting software. The top accounting software providers, including companies like Oracl...

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December 15, 2021

Support for Change Data Capture-based Data Replication

by Kim Kaluba

Change Data Capture (CDC) is a proven data integration pattern to track when and which changes occur in data, then alert other systems services that must respond to those changes. Change data capture helps maintain consistency and functionality across all systems that rely on data. Many d...

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October 27, 2021

A Practical Guide to Migrating Your Marketing Automation Platform

by Jerod Johnson

It's no secret that marketing automation platforms such as ActiveCampaign and Mailchimp help businesses improve lead generation, grow marketing ROI, and increase overall growth. According to a Nucleus Research report , marketing automation drives a 14.5% increase in sales productivity and...

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October 27, 2021

Gaining a 360 Degree View of Your Customer Data

by Jerod Johnson

In a recent post, we shared how, while marketing automation platforms can help businesses grow, migrating to new platforms is often a headache. CData SSIS Tasks allow businesses to easily move contacts, leads, and customers from one marketing platform to another. Often, organizations use ...

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October 08, 2021

Connecting Sales & Marketing Ops with Real-Time Analytics

by Haley Burton

Connecting Sales Marketing Ops with Real-Time Analytics The marketing technology (Martech) space is vast and expanding rapidly. The marketing landscape has more than 2,000 vendors, and that number continues to grow each year. According to a Chiefmartec article, the marketing technology lan...

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September 23, 2021

Drivers in Focus Part 2: Streamline HR & Finance through Collaboration

by Jerod Johnson

Drivers in Focus Part 2: Streamline HR Finance through Collaboration In the first part of our Drivers in Focus series on collaboration software, we highlighted the value in connecting to your collaboration data for reporting and analytics on marketing and customer success efforts. In our s...

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September 17, 2021

Drivers in Focus Part 1: Collaboration Tools for Empowered Marketing & Customer Success

by Jerod Johnson

Drivers in Focus Part 1: Collaboration Tools for Empowered Marketing Customer Success Collaboration technology has become increasingly vital to successful businesses operations – especially in today's world of remote work. Collaboration software helps organizations improve data and project...

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